SEO stands for Search Engine Optimisation. That means when any website or mobile app is properly optimised for search engines, it gets quickly indexed. These days, almost every business have their own website or mobile app.
Here in this blog, you will learn about the basics and importance of SEO in Digital Marketing.
Let us take a Amazon as the brand that has already garnered huge reputation buyers across the globe. You might have seen Amazon comes on the top whenever you search to buy anything on the search engine. Wonder how? The company spends so much money in brand as well as product promotion.
Like the way, if you are also starting your own online business, the first and formost thing to do for brand promotion is SEO. Digital Marketing has so many benefits such as:
- Reaching new customers.
- Reaching new buyers.
- Brand promotion.
- Product promotion to improve ROI (Return on Investment).
- To increase sales of the products, etc.
Why SEO is important for any website?
Let us say, you own an electronics shop and wish to reach new customers. You wish to increase sales. Stepping in to the digital world has lot of benefits such as:
- Consumers will learn about the location of your business shop.
- Growth in business.
- You will witness growth in sales, and lots more.
On my next article, I will teach you what are the basic things things to do while optimising a website.